First, Yellowcard brought violin into the mainstream pop punk world. Now, Lindsey Stirling is taking the instrument another step further into obscurity by mixing it with dubstep. With newfound help from Lady Gaga’s manager, Troy Carter, she’s about to be huge. Who said violin wasn’t hip?
Carter immediately knew that Stirling was something special when he viewed her YouTube channel, which has over two million current subscribers:
By looking at the numbers, automatically you could see this girl knew how to move the needle and understood YouTube was a venue to engage fans both online and offline.
Stirling is unsigned and only 26, but she has no problem selling out 1000+ capacity venues far from home. She was on the fifth season of America’s Got Talent, but failed to capture the grand prize. TV and radio don’t seem to be necessary in increasing the violinist’s fanbase, according to Carter:
What’s interesting about this is she’s getting more views on YouTube than you’d be able to get from radio or performing on TV. We’re primarily focused on pushing things out through Lindsey’s network…If we do pick up some stations along the way, that’s totally great, but that’s not what the plan is going to be built around.
With a confident Carter and singles like “Crystallize” with over fifty million views, we think we’ll be hearing a LOT more about Lindsey Stirling in the near future.
I mean, how could you resist?